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VIRTUEBROADCASTING AWARDS SPANISH FRANCHISE TO MADRID-BASED DIGITAL MEDIA COMPANY, 2CS

London, 2 November 2001:
VIRTUE Broadcasting, today announced its expansion into the Spanish market by awarding 2Cs Spain its exclusive franchise of media and corporate communication solutions in Spain.

This franchise arrangement brings together Europe's leading Internet broadcaster together with an award-winning web design and multimedia company in Spain. The awarding of the contract provides a quick expansion of virtuebroadcasting's offering to an existing client base, which includes Sony, Cepsa, Accenture, Telefonica, Coronel Tapiocca, Alter Pharmaceuticals.

The deal will enable both companies to expand quickly into a fast growing market, together with the synergies with virtuebroadcasting's Latin American operation. virtuebroadcasting will provide full video capabilities and products to 2Cs to reinforce its leading innovative position. 2Cs will also take on board production services for the franchise.

Giles English, VIRTUE Broadcasting's Global Sales Director said, "This franchise is extremely exciting in terms of expanding into the fast-growing Spanish market. 2Cs is the best operator in its class with a complimentary media and corporate communications client roster. The synergy presented by the agreement will benefit our Latin American operation through the innovation coming from a best in class web designer together with best in class video distribution."

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Presidente 2Cs Madrid, Charlie Grieve, stated, "We are delighted to have been chosen as virtuebroadcasting's key solution provider in Spain. The B2B and B2C markets are strong in Spain, and there is very strong growth in demand for Internet services. With Internet usage growing rapidly in Spain, there are now 7 million Spaniards online, 64% of Spanish businesses (up 50% on previous year) and Spain showing the highest usage of streaming media in Europe.

The service virtuebroadcasting provides will create powerful new channels for our clients to reach both corporate and consumer audiences It is a significant help us in our quest to become one of the major players in the Iberian market, as well as provide our agency with expertise in reaching Spanish speaking audiences outside Europe."


About VIRTUE Broadcasting
VIRTUE Broadcasting is Europe's most experienced and advanced broadband streaming provider for both Media and Corporate Communication solutions, including rights management and content syndication, ad-insertion, digitisation, and live and on-demand interactive production. Established in 1998, the Company's head office is in London with subsidiaries in Canada, Australia and Mexico. More than 200 customers use VIRTUE Broadcasting including the EMI Group, Granada Media and News International. Past entertainment broadcasts include Madonna from The Brixton Academy in London; and Paul McCartney at The Cavern in Liverpool.

2Cs Spain
2Cs Spain is a leading new media agency with over 5 years experience of delivering creative digital solutions to Spanish and Latin American businesses and brands. Based in Madrid, 2Cs designs and develops an integrated range of media - websites, extranets, multimedia, digital video and e-mail marketing. Blue chip client based includes Telefonica, Cepsa, Accenture, Sony Music, Cepade, Carrefour, Coronel Tapiocca, Alter Pharmaceuticals and the Spanish Government.



 

 





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