|
3/9/2001 - Toronto, ON
|
|
|
Canada's leading entertainment agency has joined forces with the nation's top broadband music content provider in a deal that will bring a who's who of Canadian artists onto the world wide web.
S.L. Feldman & Associates represents a diverse roster of Canadian musical performers led by Sarah McLachlan, Diana Krall, Our Lady Peace, Bryan Adams, the Barenaked Ladies, Nelly Furtado and Jann Arden. Virtue Broadcasting Company Inc. has a solid reputation as a webcaster and has been responsible for many of the world's biggest on-line concert events, including recent shows by Madonna, Radiohead and Sir Paul McCartney. “Partnering with S.L. Feldman & Associates gives us access to Canada's biggest and brightest stars, allowing us to develop new and exciting content for distribution," said Chris Naprawa, President and CEO, Virtue Broadcasting (Canada). The webcaster creates and delivers streaming content to Microsoft Canada and Sympatico/Lycos, among other sites.
From the Feldman perspective, the new deal will give the agency's roster fresh opportunities to access the Internet, which has become an increasingly popular and effective marketing tool. "This partnership adds a new dimension to what we can do for our clients," said Jeff Craib, Toronto-based Vice President and Director of National Touring for S.L. Feldman & Associates. "It's exciting to be hooking up with such a premier webcaster and distributor of on-line entertainment." Added Naprawa: "This partnership is unlike any other in Canada. We feel it's both unique and innovative. Strategic partnerships like these are helping us become synonymous with high-quality content, Internet broadcasting and streaming media."
------------------------------------------------------------
About Virtue Broadcasting Company Inc.
A leading provider of Internet broadcast solutions, Virtue Broadcasting Company Inc. (Canada) helps corporate, media and entertainment clients harness one of today's most powerful communications tools. Involved in some of the world's largest webcasts, Virtue Broadcasting is a member of the Virtue Group of International Affiliates, which includes virtue TV, Europe's leading
Internet broadcaster. Products and services include content syndication, content management, and video production and broadcasting. For more information, visit www.virtuebroadcasting.ca.
About S.L. Feldman & Associates
With offices in Vancouver and Toronto, S.L. Feldman & Associates is Canada's leading full-service entertainment agency. It is a division of A&F; Music, which was founded by Canadian Music Industry Hall of Fame members Bruce Allen and Sam Feldman in 1971. The Feldman
agency's primary focus is on booking live dates for a roster of some 200 performers ranging from established headliners to developing artists. Affiliated divisions under the Feldman banner include talent management (Joni Mitchell, The Chieftains, Diana Krall, Jesse Cook etc.), the Characters theatrical talent agency, the film production wing Big Pictures Entertainment and the specialty soundtrack label Unforscene Music. For more information, visit www.slfa.com.
|
|
|
|
|
|
|